With the client attached to the idea of having a hop, lion and bowtie combination, our role was to simplify the complex brief into a logo that was clear and easily recognisable. We achieved this through single weight line work and aligning all the components features to create a clean, balanced symbol.


sophisticated beast bottle label designs

Each label takes on a name and quirky but classy anthropomorphic beast; giving the labels character and allowing the customer to connect with each variety. You’re not a Pale Ale fan, you’re a Hugh fan!

beast design
beast design
sophisticated beast label design
beast cap designs
sophisticated beast label design
beast poster design
beast growler design